The Leisure Box
Brand Identity
Urban regeneration for a local community leisure centre
The Leisure Box is a community leisure centre operated by the charity Burnley FC in the Community, and based within the grounds of a redeveloped cotton mill. The centre provides a hub for affordable sports aimed at improving the live’s of people across East Lancashire.
A distinctive stencil typeface and strong blocks of colour reflect the strong heritage of the site, and the energy and diversity in the community.
The brand identity was created during the construction and development of the new centre.
PROJECT SUMMARY
Launch campaign
Brand identity
Brand guidelines
Signage
Team kit
Merchandise